How Facebook Is Morphing Into Meta? - Smashers Hub

How Is Facebook Morphing Into Meta? Facebook's mission has continuously been to make the world more open and connected—to make the world more like it could be. However, an increasing number of people are drawing attention to how Facebook's attempts to realize this vision are causing disruption and uncertainty internally, even as they spur much-needed change in the rest of the world.

Former employee Antonio Garcia Martinez calls Facebook's aggressive new mission statement hubristic nonsense that caused chaotic dysfunction at best and treasonous sabotage at worst.

Facebook Is Morphing Into Meta?

It's not easy to change a company. But, if done right, it can reap great rewards. In some ways, Facebook is morphing into meta.

The social networking site has made significant changes to its layout in response to how people use it today and what they expect for tomorrow. To look at where we came from, let's look at what we have now. On January 1st of 2006, Facebook had 2 million users. By July 1st of that year, there were 5 million users, increasing over three times.

Then something happened something huge happened…one billion users! Fast forward nine years: There are over 955 million monthly active users (MAUs).

More additional than 70 per cent as many daily active users (DAUs) as monthly ones. Mark Zuckerberg originally launched his Facebook website on February 4th of 2004, an increase roughly 11 times greater than MAUs. 

This level of engagement is unprecedented! So what changed? What caused such massive growth, and what led us to today?

One day after going live on February 4th, 2004, Mark wrote these words in his journal: When you offer everyone a voice and give people power - to say whatever they want about any topic or person - more good comes out of it than bad. And he was right.

He nailed it by building an environment conducive to openness while encouraging growth rather than forcing stagnation by censoring ideas. More good came out of Facebook because people used their voice (the primary purpose of language, after all!) freely without fear of repercussions like bullying, libel, or backlash resulting from hate speech.

They posted pictures, shared videos, and explored each other's interests openly without worrying whether others would mock them or tell them they weren't cool enough. As a result, Facebook grew quickly -- very quickly -- but it also shifted along with its user base. People wanted to see pictures of babies and families, so profiles evolved to accommodate those desires. Our personalities influenced our settings. We saw pictures of vacations and political issues, so News Feeds developed necessary.

Instant messaging expanded and became internal (and then external again). We added friends and family members and started communicating with them regularly, but eventually realized that friends aren't always family or vice versa. Soon birthdays were important because every birthday should be celebrated no matter who. These changes affected everyone differently, too.

Some liked being able to share vacation photos immediately instead of waiting until they got home; others appreciated having News Feeds update automatically throughout the day instead of having to refresh constantly themselves. Still, more found comfort in sharing baby pics immediately with multiple family members without waiting until an annual Christmas card photo session first. Either way, Facebook adapted. Now Facebook is morphing even further as it sees people wanting to connect with strangers in different ways than they've been connected to before.

Moms post playlists and invite other moms to join in; aunts post recipes and ask if anyone else wants to try them.

Facebook is responding, again, by expanding its features based on what people do. Most recently, that means adding hashtags so users can search without a specific username or keyword. How long will Facebook continue down this path? If history is any indication, we'll continue seeing more changes as users interact with new features and use them in different ways than they were designed for at first. Facebook is morphing into meta.

It's evolving to meet what users are doing, not forcing people to adjust their behaviour to fit with its original intention. That may mean Facebook users end up spending more time on Facebook or less; that's a decision we'll make as individuals depending on what we choose to use (or ignore).

However, I think it's safe to assume that Facebook won't force its metamorphosis on users any more than it did in previous phases. Changes may come, but Facebook won't dictate them. Rather, changes will happen organically as a response from a community that it serves and works for instead of directing itself toward an idealized version of itself by ignoring what everyone does and decides for themselves. Based on what Facebook has done in its past, that's certainly a likely scenario. But it's unbelievable to know for sure because we can't read Mark's mind (even though it might be fun to think we could).

We only know what he and his team have told us: Facebook is morphing into meta. And as with any metamorphosis, we can't wait to see what happens next. Before You Write a Business Plan, Start by Writing a Mind Map: Many people have heard that a business plan is an essential step in starting a business, but few realize that it is often not their top priority. Before you invest time and energy into writing an extensive business plan, consider starting with something more basic -- a mind map.

A mind map takes much less time to create than a formal business plan and offers as much benefit. Learning how to start a business can be tricky because many steps are involved. The first step is creating your vision for your company; that's what drives behind everything else you will do to start your business. The next step is selecting what kind of business you want to create.

There are many options -- from opening a restaurant to starting an online store --, and it's useful to think through your preferences and research other businesses in that field to see if they are profitable or sustainable. Next, you will have to decide what products or services you'll provide, how much revenue you need for your business to succeed, and how you will sell those products or services. Finally, when you have decided on everything else about your business plan, then comes time for finance.

Your financial projections must be realistic; otherwise, investors won't take them seriously. At any rate, it's a good idea to take your business plan seriously, but if you find yourself overwhelmed by how much work goes into it, start with a mind map. In brief, here is how to start a business:

  1. Figure out what product or assistance you want to offer and how you will get it to customers.
  2. Determine how much money your business needs for it to be successful.
  3. Come up with realistic financial projections (or use the software).
  4. Consider other elements that can affect profitability, such as taxes and marketing costs, when considering initial investment or loan viability.

Create a business plan that details all of these things; include tables and graphs where necessary. Have someone else review your business plan; make corrections as needed. Keep business plan handy and make adjustments as necessary.

Include your business plan in any presentation or pitch to potential partners, investors, and clients. For example, let's say you want to start a dog-walking company. You'll want to know how much money it will take for you to do that effectively -- what are your overhead expenses, and how many dogs can you handle at once?

Then it's time to figure out whether or not that many dogs are realistic given what other people charge in your area (although it can be good if it's above average; then word of mouth will spread). Once you have these two pieces of News, it's time to do some financial planning.

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